How to design a Box that Speaks Your Creativity?

The packaging is the main thing with which a customer interacts. It has the capability of highlighting your brand or destroying your brand image completely. The way you design your custom printed boxes matters the most. For it, you have to put different things together in a correct manner. The box manufacturers companies work on graphics, fonts, colors and different elements of packaging design to create a high-end product. 

The whole burden lies on the shoulder of designers to propose such a packaging that speaks your creativity. A professional graphic designer knows the importance of product packaging and labeling. Therefore, he is constantly in the search of tips which may help out in this regard. Here we are going to discuss some ways to design a box which picture your creativity:

Choose the Right Material

The type of material is an important aspect to consider. No matter how attractive your packaging design is, unless you have selected an appropriate material, all goes in vain. The material you choose should support a wide range of printing options. It should provide maximum protection to the items. Moreover, it should reflect an overall professional image of your brand. 

For example, if you want to make shipping boxes or carton boxes, corrugated cardboard is the best choice. In the case restaurant to-go boxes, Kraft paper is commonly used. Some of the food brands also use Styrofoam as their packaging material. For the packaging of beverages, the manufacturers have several options. Metallic tins, plastic bottles and cardboard all are used depending upon the nature of the product. If you choose the correct packaging material, the chances to show your creativity increase.

Work on Packaging Layers

Another way to show your creativity is to work on different packaging layers. Outer, inner and product packaging are the three main layers. Your product may need one or all of them depending upon its nature. 

The outer package is the first thing that a customer sees. It may include a custom size box or a shopping bag in which the product is placed. Inner packaging is used to protect the product. It may include tissue wrap, packing peanuts or a sealed package to preserve the freshness of the item. At last, there is product packaging. It's something which contains the actual product. It may be custom small boxes, a bottle with a label or a printed wrapper. Working innovatively with packaging layers helps you to show your creativity.

Introduce Innovative Packaging Designs

Box styles allow you to be creative concerning custom printed boxes. The manufacturers have unlimited options to consider. Design product boxes with different templates. This makes you surprise the customers with new packaging every time. For example, you may design pillow boxes, gable boxes, custom round boxes, triangle shipping boxes and much more. Just be creative with your imagination and see what wonders it creates. 

The following customized cardboard boxes for LED bulbs are designed with innovative cut-out. This not only makes your packaging appealing but also facilitates the customers to see the actual product before purchase.

Work on Internal Packaging

The packaging is not only about creating an external wrapper for a product; rather it's about an experience which is delivered to the customer. By working on the internal design of packaging cardboard boxes, you can provide a wonderful experience to the customers. This helps in making a long-run relationship with them. Work on the internal display of the box. Color it or introduce a random print. You may also introduce the brand's logo to it more memorable. 

Think about how to display your products beautifully inside the cardboard packaging boxes wholesale. A tissue wrap may be a good option. Inserts and support cushions can be used to display different product parts separately. You may also place a discounted voucher, a thank you note, a little gift or any promotional material to engage the customers. All these tactics reflects your creativity. The same strategy can be used while designing customized shipping boxes or subscription boxes.

Use Interactive Graphics

Images and graphics allow you to be more creative. They work more than words. Instead of explaining different aspects of your product verbally, you may use related images that self-explain it. For example, you may explain the ingredients of your product by using images. Similarly, different flavors of the same product can be differentiated based on graphics or color. If you want to be more creative, make use of interactive images. They highlight your brand and make your packaging more shine out the retail shelves.